Third World

With 10 grammy nominations, performances on six continents, and four decades of hits, Third World have earned the title of “Reggae Ambassadors”. Born as a roots reggae group in the early 70s, Third World have made a name for themselves by constantly defying conventions and expectations. Despite many of their contemporaries sticking to their guns, Third World always evolved, bringing in elements of funk, disco, R&B, soul, hip-hop, and dancehall as the years progressed. The band has proven itself to be open to experimentation as well, incorporating instrumentation such as classical strings not normally associated with the reggae genre. Bass player Richard Daley describes the band’s philosophy succinctly: “We [take] roots reggae music and put branches on top of it.” This innovative hybrid of various styles has been called “reggae fusion” by many music writers and historians, a style which has since been performed to chart-topping success by artists such The Police, Matisyahu, and modern pop superstars Magic! While Third World first hit the road 40 years ago as the sup... more...